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Not everyone will agree, but the key figures show it - the area's
building industry last year showed real growth. Not spectacular
stuff, but good enough overall to have kept the cement mixers humming
steadily and trowelling inching up.
And the indications are that these circumstances will continue
- at least for the first half of this year. Meanwhile all eyes are
turned towards interest rates, trusting that prime will fall below
15% to carry the momentum through for the rest of the year.
The truth is not all participants in our area's building industry
are sharing the fortunes. While the residential building is looking
decidedly up, activity in the non-residential side (offices, shops,
industrial) is lack-lustre.
PPC's sales and marketing for the coastal area confirms that total
cement sales last year rose 8% to over 1.1million tons, compared
to the previous year's figures. Sales growth in the last quarter
of 2002 even spiked at 12%, compared to the same period in the previous
year. PPC says that they expect the good growth to continue and
that total cement sales (PPC is the only cement supplier to the
area) will this year hopefully show an average volume growth of
at least 5%.
Interestingly, it also notes that cement sales to the retailers
are picking up handsomely, taking up the slack in bulk sales of
cement. This confirms the notion that residential building is the
place to be , rather than non-residential.
Major brick producers also report volume growth of about 6% in
sales. The brick producers also feel that this growth can be maintained
if the Prime Rate declines below 15% - this seems to be the psychological
barrier; below 15% industry thrives, higher and it struggles.
Brick producers also point out the shift to residential building,
whereas a couple of years ago seven out of ten bricks were sold
to residential builders, now nine of ten go to home building.
Some 500 million concrete and clay bricks are now produced annually
for the Western cape, a far cry from the 60 million some ten years
ago. Plaster bricks are now selling at 45c to 50c each, but because
of rising input costs around 65c is now required to fully recover
investments and to get the brick making industry on a sound footing
again.
While residential building has a rosier gloss, conditions in the
non-residential are tough as the numerous liquidations of smaller
building contractors will attest. Also, some of the bigger names
have either closed down or are much leaner . Murray & Roberts
no longer have an office here in the Southern Cape and their headquarters
is now in Johannesburg. Others have thinned markedly, reflecting
the absence of of major jobs like the casinos which kept the big
ones busy, but it is in these conditions that some of the more nimble,
mid-sized companies are, if not thriving, at least surviving.
Semper Prima and Marsillio Projects seem to be of this ilk in our
area. Business started improving during the middle of last year
with most of the work acquired being negotiated work. The last quarter
was also marked by a shortage of materials, but it is felt that
this situation will improve with the increased business confidence
in this area thanks to the increased tourism and growing exports.
This in turn will have a knock-on effect for some builders as these
industries need to expand their facilities. Read this together with
a probable increase in government spending in the run-up to next
year's general election and conditions may improve even further.
Alf Zehmke - Master Builders' Association - George
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